Beauty Care Products Makers Preparing for a Re-Lifting

JOHANNESBURG, SOUTH AFRICA -- (Marketwire) -- 04/27/10 -- - Discretionary spending has never bided well with recessions; products falling in this category are usually the first to go from the list of things to buy. And when this happens, companies, like Avon Products Inc. (NYSE: AVP), which manufacture these products, find their sales dwindling which bring them to adopt the best course of action -- cost management. Avon for instance opted for cheaper packaging for its products. Another way of balancing the effect of the recession domestically for the beauty care products makers has been to penetrate emerging markets as indicated by a 38% increase in international sales in Alberto-Culver Co. (NYSE: ACV) most recent quarterly results.

*Complimentary & Direct downloadable research reports on Avon Products Inc. and Alberto-Culver Co. are accessible upon registration at and

Competition remains one of the biggest challenges for many companies in this sphere. Alberto-Culver, which posted its second quarter earnings report yesterday, hinted that sales growth could be met by a tough competitive environment from rivals like L'Oreal and Procter & Gamble. Avon, which is the number one direct seller of cosmetics globally, is also actively implementing new strategies to reinforce its market dominance in the U.S. which has been dented by competitors. "Avon is looking forward to regain lost territories and to penetrate new ones. It newly acquired Liz Earle, a U.K. cosmetics, for instance will help boost its already amazing product-line size," commented Jack Benassi of, "Avon at this stage remains our favorite in this space, because like its anti-aging skin care products, this company has not taken any wrinkles albeit it has made headlines lately for some bribery charges."

* is a source for investors seeking free information on the personal products industry; investors are encouraged to sign up for free at

Avon Products Inc. has scheduled its first-quarter 2010 earnings on Friday, April 30th, 2010 at 9:00 A.M New York time.

Companies looking for additional media or advertising services can call Blue Chip IR at 1-917-267-8836

About Rothman Research

Rothman Research brings independent company and sector research together, utilizing top financial advisors and investment tactics to provide you with a clear picture of investment opportunities.

For More Information Contact:
Jack Benassi

Related Stocks:
Stock Market XML and JSON Data API provided by FinancialContent Services, Inc.
Nasdaq quotes delayed at least 15 minutes, all others at least 20 minutes.
Markets are closed on certain holidays. Stock Market Holiday List
By accessing this page, you agree to the following
Privacy Policy and Terms and Conditions.
Press Release Service provided by PRConnect.
Stock quotes supplied by Six Financial
Postage Rates Bots go here